Brand Building 101 – by Engage Brandcraft
Published on 11.04.10
Chris Human is a brand strategist and has been an essential and proactive partner in Myows – online copyright protection since the conception stage of the app.
He’s the custodian of the Myows brand, our public voice and is to be thanked for the carefully crafted copy we see inside our Myows accounts – as well as some wicked blog articles (like for instance The Small matter of Creative Zeitgeist or 10 Sneaky Myows Maneuvers)
At the same time, Chris runs his very succesful branding agency Engage Brandcraft and is known to the copyright-savvy web community for sharing useful resources like his own General Copyright Agreement or methods to Crystalize a Creative Business.
Last week his agency released an excellent Branding 101 guide and I want to make sure you don’t miss it.
Here it is: Brand Building 101