Back in August, I offered to help my brother-in-law by designing a logo for his new venture http://corprogram.co.za . Admittedly, I didn’t spend more than a few hours on it and followed his wishes to have a 3D globe instead of the letter “O” – but am still pleased with the result which I believe gives his business a professional online image.

Today, while browsing the web for pictures of “blue fire”, I came across a very similar logo for a Fire Protection Service I hadn’t heard of before:

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“It is better to fail in originality than to succeed in imitation” – Herman Melville.

Whether they do it for love or for money, all creatives want their work to be original. Originality is seen as the yardstick of creative skill and talent. But for the purposes of copyright protection, what is the threshold of creativity that makes a work original?

Whether they are contemplating action against an infringer, or their own work is challenged, it is important that creatives understand the concept of originality.

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Anyone know how many creative people there are out there? Current estimates put it at around 6,692,030,277. 

Huh?

Yup! That’s a massive figure right? How did I come up with that one? Given a simple assumption: everybody on the planet is creative.

Everybody.
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